What Is Conversion Rate Optimization
Conversion Rate Optimization ( CRO ) is simply method of converting web visitors of a webpage into taking desired action. That action could be simple as signing up for a newsletter or commonly have them make a purchase.
CRO has nothing to do traffic source, Instead it has to do with what changes can i make on the page that will make visitors convert.
That's why CRO experts have a claim, " More Profits With Same Adspend"